The 2026 Asia-Pacific Sustainable Marketing Case Competition (APSMCC) is designed to promote knowledge excellence and leadership in Sustainability in the Asia-Pacific region. Given the challenges and risks faced by businesses due to climate change, environmental pollution, and social equity in supply chains, increasing students' understanding of the best practices in sustainable marketing is of paramount importance.

- March 24: Ice Breaker with Teams and Coaches: Monday, 2 p.m. HST

- March 25: Case Delivered to Coaches: Tuesday, 2 p.m. HST

- April 10: Digital Zoom Recording of Team Presentation and Case Executive Summary Submitted to Judges via Team Dropbox, Friday, 2 p.m., HST 

- April 16 - April 21: Live Q&A via Zoom with the judges (30 minutes each).

- April 23, 2026:  Zoom meeting (time to be arranged) of all team competitors, coaches, and judges